Category Archives: Customer Analytics

Customer experience, customer 360

What customer centric corporate culture really means and why it is so important

Categories: Customer Analytics Data Science General Insurance Operational Database

All organizations, big or small, have a unique corporate culture that has been nurtured and mastered over the years. A company’s culture is its basic personality and the essence of how employees interact and work.  It is the sum of company beliefs, ethics, expectations, goals, value and mission. The company culture is normally where brand…

Read More

Doing a 180 on Customer 360 – The Preferred Path to Customer Insights

Categories: Customer Analytics

451 Research Analyst Sheryl Kingstone, and Cloudera’s Steve Totman recently discussed how a growing number of organizations are replacing legacy Customer 360 systems with Customer Insights Platforms (watch the replay here). In this blog post, Sheryl outlines how next-gen CIP applications are delivering a better customer experience, and why businesses are relying on CIPs as…

Read More

Take Customer Experience Back to the Future with Data

Categories: Customer Analytics

Delivering a positive and memorable customer experience is the cornerstone of nearly every organization. Failure to do so negatively impacts a company’s bottom line and reputation. Each year, companies invest millions of dollars in programs and solutions that aim to improve the customer experience and provide valuable customer insights, but what if for the answer,…

Read More

Meet the newest Data Superheros: The Sixth Annual Data Impact Awards Finalists Are…

Categories: Customer Analytics Events IoT / Connected Products Machine Learning Partners Security, Risk, and Compliance Success Stories

Drum roll…  Starting from well over 100 nominations, we are excited to announce the finalists for this year’s Data Impact Awards! Each year, nominees have raised the bar, and this year is no exception. The level of impact that organizations have shown and the variety of use cases are inspiring. From AI models that power…

Read More

Azure Marketplace features Cloudera Customer 360 offering

Categories: Cloud Customer Analytics Data Warehouse Partners

Cloudera’s diverse and expansive partner ecosystem includes major tech companies constantly redefining the industry, consultancies guiding some of the most comprehensive digital transformations, fast-emerging ISVs challenging status-quo, and cloud companies providing unparalleled flexibility and scalability. Individually, these companies deliver great value to customers, so imagine the business outcomes and customer benefits made possible when two…

Read More